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As a solo creative studio, I craft thoughtful & imaginative brand identities for new or growing businesses.

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© Allison Kustec Studio LLC 2024

Veterans United is the #1 Mortgage company for veterans in the United States, but customers forget their name once the loan process is over. They needed a new identity that felt distinguishable from the competition, so we collaborated with their design team to refresh their logo, colors, and fonts. The outcome is a brand that feels unique in the landscape but authentic to the military audience.

TEAM

Colin Craig _ CD Steve Ierullo _ ACD Alexandra Gonzalez _ Designer Allison Kustec _ Designer/Art Director

Veterans United is the #1 Mortgage company for veterans in the United States, but customers forget their name once the loan process is over. They needed a new identity that felt distinguishable from the competition, so we collaborated with their design team to refresh their logo, colors, and fonts. The outcome is a brand that feels unique in the landscape but authentic to the military audience.

TEAM

Colin Craig _ CD Steve Ierullo _ ACD Alexandra Gonzalez _ Designer Allison Kustec _ Designer/Art Director